Rolex GMT-Master II
Five icons of luxury sports watchmaking: Rolex GMT-Master II Batman, Pepsi, Sprite, and rare variants. Iconic design, elite collecting, and increasing value.

Rolex needs no introduction: every one of its creations is synonymous with excellence and innovation. But among the Maison’s icons, the GMT-Master II holds a special place in the hearts of collectors. Born in the 1950s to accompany Pan Am pilots on intercontinental routes, the GMT-Master II has evolved over decades of style and technique, transforming into a globally coveted object. Today, collecting a GMT-Master II means owning a piece of history, a symbol of luxury, and an investment that continues to grow.
A Journey Through History and Innovation
Among the highlights of this selection is the legendary Rolex GMT-Master II Batman 116710BLNR, introduced in 2013 and immediately admired for its iconic black and blue Cerachrom bezel. A nod to pop culture that blends aesthetics and functionality: the GMT function allows you to read two time zones simultaneously, making it ideal for demanding travelers. In 2022, this model recorded an average increase of 30% compared to 2021, confirming its strength in the market.
Next to the Batman shines the GMT-Master II Pepsi 16710 “Rectangular Dial,” a model produced between 1989 and 2007 that stands out for a very rare detail: the Roman numeral “II” shaped like a rectangle at 6 o’clock. This piece, from one of the most sought-after serials (Z), is a unique item coveted by collectors. Over the past nine years, the average annual value of this reference has grown by 18%, a testament to its increasing rarity and desirability.
Sprite: A Design Revolution
Two unique references enrich the Collecto selection: the GMT-Master II Sprite 126720VTNR (both standard and left-handed versions). This model marks a turning point in the GMT-Master II line thanks to its green and black Cerachrom ceramic bezel and the crown positioned on the left: an aesthetic and technical detail that makes it instantly recognizable and highly sought-after by collectors. Entirely crafted in Oystersteel with an Oyster bracelet, it houses the 3285 caliber with Superlative Chronometer certification, ensuring precision and reliability. Recently launched, this watch represents an innovation that attracts enthusiasts worldwide.
The Iconic Pepsi: The Journey Continues
Completing the collection is the Pepsi 126710BLRO, the symbol of the travel watch. The red and blue bi-color bezel, drawn from the historic 1950s version, has become an icon of style and tradition. The example offered on Collecto is a 2025 model, new and unworn, complete with a full set. On the secondary market, this reference consistently trades above €19,000–€20,000, despite a lower official retail price, confirming its ability to maintain and often exceed its retail value.
Market Value: An Unstoppable Trend
According to WatchCharts and Chrono24 data, the Rolex GMT-Master II index grew by +231% between 1994 and 2016, establishing itself as one of the most solid investment watches in the luxury sports segment. Over the past three years, despite short-term fluctuations, the rarest and most sought-after models have maintained an annual growth trend between 10% and 15%, thanks to limited production, increasing global demand, and the aura of exclusivity that surrounds each reference. The “Pepsi” and “Batman” editions, in particular, have seen auction prices exceed €25,000 for full set examples in excellent condition, while the more recent “Sprite” models have reached peaks of over €30,000 in international sales.
Why Collect a Rolex GMT-Master II
Collecting a Rolex GMT-Master II means owning a piece of watchmaking history: a symbol of travel, style, and engineering. Each reference tells a chapter of this saga, from the Pepsi bezel that recalls the first transatlantic flights to the Sprite that reinvents design for the new generation. The robustness of the Oystersteel case, the precision of Rolex calibers, and the uncompromising build quality make this model an indispensable travel companion. The GMT-Master II is more than a watch: it’s a passport to a global community of enthusiasts, a secure investment, and a timeless design object.
The Rolex GMT-Master II is not just a timepiece, but a cultural icon that transcends eras and generations. Choosing a model—Batman, Pepsi, Sprite, or rarer variants—means entering a world where luxury and performance meet. On Collecto, you can access these masterpieces in excellent condition, with certified provenance and complete sets, ready to enrich your collection or start a journey into elite collecting. Don’t miss the opportunity to own one of the most coveted watches in the world: the GMT-Master II is an investment that transcends time.